Friday, December 10, 2010
Here are some tips that I hope can help both blogger and blog network editors. If you have additional inputs, feel free to add.
Tips for Bloggers on Paid Post Blogging
1. Review the job order or assignment.
Make sure to fully understand the assignment and expectations. Clarify if there is any confusion.
2. Proofread for blog post story flow, grammar-check, and spell-check prior to submission.
The blogger is also the editor of a blog. Best to have a fellow blogger who will read your blog post first and tell if it needs improvement.
3. Meet the deadline.
Do not accept an assignment if the deadline can't be met.
Not following the job order, submitting incomplete work, poor quality of writing, and missing deadline affects task completion of the project lead - that affects the blogging network as a whole.
Tips for Managing Bloggers
1. Have a contingency plan.
If you committed 10 blog post, get 12 bloggers to write for you. This helps increase chances of meeting the deadline. Factor this in your cost.
2. Read the blog post submission and request for corrections asap
As soon a completed blog post is submitted, check it for story flow, grammar, and spelling. If there are problems, ask the blogger to revise and get it done right away.
It is embarrassing for a client to see a blog post written poorly or has wrong information. This usually happens when a client spotted the story, especially for those who use "keyword alerts", prior to submission of completed work.
3. Understand the blogger's situation
Have encountered scenarios where a blogger who used to write well suddenly regress. Best to give a break. The blogger might be overwhelmed with other things that affects the quality of their work.
In managing relationship with bloggers, continuously remind on the need to pursue reasonable standards with regards to quality of writing and the impact of great work to themselves, project lead, and entire blog network.
On a last note, maintain a one-on-one relationship with the blogger. Trust is a two-way street and needs to be continuously worked on. If handled well, the above challenges will always be dealt with a smile (kasama na asaran) and all forms of feedback seen with good intent.
Sunday, October 10, 2010
Glad to know that the Ateneo-DigitalFilipino.com Certified Blog Entrepreneur Program is a go where Module 1: Blog Launch, Copywriting, and Basic Promotion will take place this October 16 to 30.
This October 13 Wednesday 8 pm to 9 pm, I will have a webinar on Blogging 101 covering the following topics:
- Introduction to Blogs
- Searching for Blogs
- Knowing your Blog's Purpose
- Setting up a blog using Blogger.com and Wordpress
- Q&A and further demo (we will extend time up to 10 pm to accommodate as much questions as possible)
1. Paid participants for the Ateneo-DigitalFilipino.com Certified Blog Entrepreneur Program.
2. DigitalFilipino Club members noting the following slots: (please contact me to reserve your slot)
- Individual - can attend (not transferable)
- SME - 2 slots
- Corporate - 3 slots
Friday, October 1, 2010
Monday, September 20, 2010
I can tag along 2 bloggers. To become one of the 2, this is what you need to do:
1. Make a blog post on why you want to join the Kape Isla Farm Tour. Share your love for coffee by including a photo or video in your post.
2. Link to the following:
- Philippine Coffee Board (http://www.coffeeboard.com.ph/)
- Free webinar on October 9: How to Put up a Coffee Business and Choose your Coffee Blend (http://www.facebook.com/event.php?eid=145957765444104&ref=ts)
- Kape Isla (http://www.coffeeboard.com.ph/kapeisla.htm)
Post a comment to this blog entry and give me the url link where your entry can be found.
Deadline for submission of entries is on September 27, 2010.
Selection of winners will be based on:
- Story - why you want to join the Kape Isla Farm Tour.
- Number of Facebook Likes.
The Kape Isla Farm Tour consists of stop-over at:
- The National Coffee Research Center in Cavite State University in Indang, Cavite. Tour around the coffee farm to see seedlings, coffee flowers, coffee fruits, different kinds of coffee varieties and have an espresso at the coffee center.
- The Beneficio Amadeo - a coffee mill. See how green coffee or dried coffee cherries is brought to the mill for cleaning and sorting before being bagged prior to delivery to roasters.
- Coffee Roasting Plant. See how coffee beans transform from being green to a nice golden brown or dark brown depending on the roast being processed.
- Along the way, see many coffee plantations, pineapple and banana farms and vegetable farms as well.
In addition, there will be a Kape Isla Tour that is open to the public on October 16. If you are interested to join, just contact the Philippine Coffee Board for details.
Friday, September 17, 2010
At first, I thought of the iPad or iPod Touch but I eventually decided on this unit instead. If things will turn out well with my experiment, will be sharing application development, mobile marketing, and advertising experiment with this device.
Excited and a bit worried. Hope it will not take too long before the units arrive. Unsure as well where I am in the cue and how soon will I get the unit. Oh well, hope to get the e-mail or call soon.
Keeping my fingers crossed!
Saturday, August 7, 2010
Sunday, July 18, 2010
What I like about this feature is that it reduces the need to have 3rd party analytics tool installed and measure how you are doing with your site.
Information you will find in your Blogger Stats dashboard includes:
- Overview - get info on your pageviews, top posts, audience, and traffic sources for the time period. It also has real-time stats update. Wow!
- Posts - pageviews of your top 10 blog posts and pages.
- Traffic sources - referring urls or websites and search keywords that drives traffic to your site.
- Audience - shows pageviews by country, browser type, and operating system.
Wednesday, June 23, 2010
Search Profile Index (to be launched on June 25) is a proud sponsor of this conference.
The winners are:
Monday, June 14, 2010
Search Profile Index (to be launched on June 24) is a proud sponsor of this conference.
Should you like to participate and hope to get one of the passes, this is what you have to do:
- Make a blog entry about the 41st National Marketing Conference and cite why you like to attend this two-day event.
- Your blog post must have a link to the following:
link 1: 41st National Marketing Conference at http://philippinemarketing.net.ph/eng/4th-national-marketing-conference-2010/
link 2: Philippine Marketing Association at http://philippinemarketing.net.ph/eng/
link 3: Search Profile Index at http://www.searchprofileindex.com
- Post a comment to this blog entry and give me the url link where your entry can be found.
Deadline for submission of entries is on June 20, 2010. We will list and link to all entries that get submitted here.
The 2 winners who will get one delegate pass each shall be posted here on or before June 21.
I hope you can join and see you at the 41st National Marketing Conference!
Monday, March 29, 2010
There are three tools that I find valuable for one to become effective in using Twitter. This includes:
This allows you to manage multiple Twitter accounts. I also added my Facebook fan pages for various websites (rather than Facebook personal profile) for simultaneous update. You can schedule tweets at a later time too.
It has statistics that you can use to monitor which of the links you tweeted merited the most number of clicks.
It can also promote your latest blog post as you can add RSS feeds.
You can use this tool to monitor which of your tweets elicited a retweet and response from followers. You can post follow-up replies from their site too (example). I posted this at the sidebar of my blog with the intent of encouraging readers to check it out and join the discussion if interested without necessarily leaving this blog.
This is similar to MyBlogLog that you can add at your sidebar where you will be able to see members checking out your blog. This is a great tool if you want to connect with other Twitter users who passed by. Effective too if you want to see how your Twitter profile is growing. (example)
Wednesday, March 17, 2010
Since November 2009, I found myself frequently visiting Le Bistro Vert to hold meetings, parties, and even catch up with my blogging advocacy work. When people ask me why I love that place, here are the reasons why:
1. They offer free Internet access with power plug. This allows me to catch up with work and blog even while doing meetings. As I also do informal consulting session with club members where online hands-on demonstration is necessary, this places makes it easy for me to do it
2. They offer traditional dishes with a twist. This is done by using locally available or produced ingredients that also benefits Filipino farmers. My favorite menu combination as follows:
- Sagada orange, carabao cheese, tomato appetizer
- Arugula, Davao blue cheese & cashew salad
- Spiced pumpkin or organic vegetable minestrone soup
- Inch thick grilled pork chop or walnut & herb crusted sole fillet
3. On weekdays, 5 to 8 pm, cocktails are available on a buy 1 + 1 arrangement. For those who are treating clients and are on a budget, this is one great deal to avail of.
4. They serve Kape Isla Philippine coffee that helps local farmers.
Kape Isla is a seal given by the Philippine Coffee Board. It is a stamp of approval for quality Philippine coffees. If you haven't tried this yet, visit Le Bistro Vert, Fraser Place, Valero Street, Makati City and have a free cup of Kape Isla Philippine coffee. Just mention the code "KapeIsla164" to avail of it. This offer is valid until March 31, 2010.
View Le Bistro Vert Fraser Place in a larger map
5. Ideal for parties and small seminars
Le Bistro Vert has a function room that can be used for special events or lectures. If you have a large party happening, the whole place can also be reserved to you. Packages are very negotiable. Tried the place last December 2009 for the Blog4Reviews.com Christmas party and our guests enjoyed it.
6. Le Bistro Vert is a social enterprise and include its network of companies conjointly marketing to communicate their sustainability culture consistently. A simple demonstration of this is the use of ECHOstore products in the rest room of the restaurant. ECHOstore daily care and home products represents small marginalized, cultural communities, creative industry practitioners, women groups and foundations.
Have you tried this place? If yes, review it at
Sunday, March 7, 2010
- Pick a niche
Identify where you want to be known for. Is this something that you will be interested in doing for the next ten years?
- Share what you know
Give and share what you know. In the process, you will earn goodwill and trust that can result to opportunities.
- Be different and stand out
Don't be a copycat. Know right from the start what will make you different from the rest.
- Forge alliances
Partner with those where you can add value to and benefit from as well.
- Be featured
If you'll do the above well, there is a big possibility that people will start talking about you. Don't miss out on opportunities that gives you valuable exposure. This includes being interviewed and speak in events.
- Appear in search engine results
Make sure that you own first page of search engine results or information that gets posted about you.
- Building a Tribe: can you lead us?
- 14 Challenges in Staying Remarkable
- Boost Your Friendliness and Likeability Factor
- Learn in every trial
- The Secret: 13 Years of Freelancing
- Three steps to spark marketing creativity and launch new offerings
- Getting 100 True Followers, Fans, Members
- Building a personal brand
Great to see Pangasinan SEO bloggers Dr. Julius Mamaril, Philip Tiangson, and Julius Sison once again whose presentations proved that regardless of location, one can make money online. First met these guys during the Search Engine Marketing & Optimization seminar at Urdaneta City University last year.
Carlo Ople gave an inspiring talk on how to make money online and shared his experience on how he was able build it gradually.
Also to fellow speakers Joey De Venecia, Tyrone Charles Solee, and Cristina Manimbo-Gascon. It was my first time to hear Kelvin Servigon speak. (Kelvin's blog was actually named as one of the top 10 emerging influential blogs in 2009 as selected by writing project participants)
I am also thankful for the "Champion of Philippine Internet and E-Commerce Hall of Fame Award" recognition "for offering all her life towards the advancement of E-Commerce and Digital Media education and policy improvement in the Philippines".
Sunday, January 3, 2010
Connecting with bloggers
- Look at past comments
Visit the blog of those who commented at your blog in the past just to drop by and reconnect.
If they are not active in blogging, connect through other means like re-tweeting something they posted on Twitter. Or respond to their Facebook activity such as giving a thumbs up, leave a comment, and share.
- Visit past contest, events, writing project, or promotion participants
If you have ran or sponsored a contest or promotion in your blog before, then visiting those who joined is also a practical thing to do.
I find this easier said than done though. Had a writing project at Influential Blogger for the past 3 years and reconnecting would meant consistently communicating with past winners and reach out to past participants (around 400 bloggers).
- Visit your members
Whether you have an informal community, club blog, MyBlogLog, Blog Catalog, or NetworkedBlogs, you can scan through your community members, visit their blog, and leave a comment.
For this blog specifically, that would meant visiting the blog of past book buyers and owners to keep in touch.
If you have additional inputs on this topic, hope you can share them.